Asmita Singh to speak on building a demand generation eco-system at the upcoming Digital Travel Summit

New York, NY (April 8, 2019) – Travel Leaders Group, one of the North America’s largest travel agency organizations, will share its expertise with leading marketing, customer engagement and e-commerce executives at The Digital Travel Summit in Indian Wells, California which takes place April 8-10, 2019.  Asmita Singh, Vice President, Marketing and Demand Analytics, Travel Leaders Group, will speak on how organizations can change their digital strategies to meet customers where they are today. She also will join other leading executives on a panel on digital acquisition on the first day of the conference.

Travel Leaders Group is home to some 20 travel brands and more than 52,000 professional travel advisors. Singh is an experienced digital marketing technology and optimization executive with a successful track record of driving revenue and profitability growth using data and insights and building strong development and analytics teams. At Travel Leaders Group, she has built an extremely successful lead generation program for the luxury leisure traveler, driving high quality leads for the company’s travel advisors and its brand websites.

– Ninan Chacko, CEO, Travel Leaders Group

During her presentation, “Trust Me You Will Love It! Creating a Culture of Optimization” beginning at 2:15 p.m. on April 9, Singh will outline the kind of structure needed to drive a culture of growth, highlighting the need for agility, autonomy and authority. Her presentation also will include case studies focusing on the successes of Vacation, a unique online travel planning resource powered by Travel Leaders Group, to help information-overloaded travelers, and Protravel International, a full-service, dynamic travel company with an award-winning reputation. Singh also will share her expertise on April 8 during the panel discussion “Getting with the Program(matic) – How the Industry Can Achieve Greater Transparency in the Buy Space.”

“We have many leading experts in their fields helping us to build the strongest brands in the travel industry,” said Ninan Chacko, CTC, CEO of Travel Leaders Group. “I am pleased that Asmita will share some of her expertise and our learnings with other travel, hospitality and leisure company executives who are looking to ‘re-imagine their customer journey.’”

With over 6,000 agency locations, Travel Leaders Group ranks as one of the industry’s largest travel agency companies. For additional information on Travel Leaders Group, visit TravelLeadersGroup.com

The 2019 Digital Travel Summit, which runs from April 8-10, at the Hyatt Regency Indian Wells, will focus on how travel, hospitality and leisure companies can leverage technology to improve operations and enhance the consumer experience for their brands. For additional information, visit Digital Travel Summit.

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With over 6,000 agency locations, Travel Leaders Group ranks as one of the industry’s largest travel agency companies.

For additional information on Travel Leaders Group, visit TravelLeadersGroup.com.

About Travel Leaders Group

Travel Leaders Group (www.travelleadersgroup.com) is transforming travel with a commitment to our vacation and business travel clients through our progressive approach toward each unique travel experience. Having already assisted millions of travelers, Travel Leaders Group manages leisure, business and franchise travel operations under a variety of diversified divisions and brands. With over 6,000 agency locations, Travel Leaders Group ranks as one of the industry’s largest travel agency companies.  Travelers also have access to The Travel Collection by Travel Leaders Group, a portfolio of select travel offers including discounts on international and domestic flights, value-added benefits at lodging establishments, shipboard credits on cruises and savings on escorted and vacation packages. Membership to The Travel Collection is offered at no additional cost to U.S. American Express Gold Card, Business Gold Rewards Card, Platinum Card® and Business Platinum Card® Members. For more information visit www.TheTravelCollection.com.

About Vacation

Vacation inspires, informs and guides travelers throughout their planning process, making every step—from researching a destination to connecting with the ideal travel expert—as rewarding as possible. The content-rich website is powered by Travel Leaders Group (www.travelleadersgroup.com), one of the industry’s largest travel agency companies. Check out Vacation at www.vacation.com or on social media at #LoveUrVacay.

About Protravel International, LLC

Protravel International, LLC is a Travel Leaders Group company. Founded in 1984, Protravel International, LLC is a full-service, dynamic travel company with an award-winning reputation. Protravel is headquartered in New York City and supports 22 locations throughout the United States and the United Kingdom, plus a network of hosted agents in all corners of the U.S. Today, approximately 900 people make up the Protravel organization. Our expertise in destination, international faring and competitive products – coupled with our superior network of contacts in the airline, hotel, cruise and hospitality industry – makes Protravel one of the most powerful selling forces in the travel industry.